The dip
Posted by Liat on 26/03/2008
I love seth godin! iv'e just finished "the dip" (record time - 1 hour!).
the dip is about knowing when to quit:
"Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point-really hard, and not much fun at all.
And then you [...]